Business Studies


  Head of Department: Mr B Hains

Key Stage 3

Learners who have opted for Business in Year 9 have the opportunity to explore the process of product development and marketing. They will be tasked with designing their own breakfast cereal and following the various stages of taking it to market. This will include; business planning, competition research, market research techniques, product design, promotional methods, amongst others.

  Year 9 Breakfast Cereal Project

From February to July learners will undertake Unit 8 of the BTEC First Award in Business which focuses on how businesses recruit staff. Pupils will participate in a mock interview and meeting which helps them develop useful interpersonal skills. They will gain an awareness of how businesses view candidates and an understanding of how to be successful in the recruitment process. At the end of the unit pupils will need to produce a personal development plan in which they will explore potential careers

  Key Stage 3 Business Specification

Key Stage 4

Currently learners in Key Stage 4 will be completing the BTEC First Extended Certificate in Business. They will have the opportunity to study two local businesses in depth – we have selected Liverpool John Lennon Airport as a result of its recent growth and the consistently popular Chester Zoo which is one of the UK’s most visited tourist attractions. The focus will be to examine the aims and objectives of these organisations and to gain an understanding of key functions such as finance, marketing and human resources.

Another aspect of the course is for learners to gain an understanding of what exactly delivering good customer service means and to reflect of their own performance providing it. This may be achieved through work experience or role play activities. Finally, learners will be asked to demonstrate knowledge and understanding of the various types of business ownership and the external factors which impact upon the operation of business. For example, how issues such as employment laws and taxation influence the way a business is managed. Throughout the course, learners will gain an understanding of the way business has changed through the use of technology and they will develop literacy and interpersonal skills.

  Key Stage 4 Curriculum Specification

Post 16

Pupils in the Sixth Form are studying the BTEC National Level 3 in Business Studies. The qualification is assessed by examination (33%), externally assessed controlled assessment (25%), a core internally assessed coursework unit (25%) and a further optional coursework unit (17%). A break down of the units and when they will be delivered can be seen below.

Year 12 pupils will be embarking on the new Business Studies level 3 BTEC course. They will complete 2 internal coursework units, a controlled assessment and an external examination.

The units are as followed:-

Year 12

Unit 1 - Exploring business (Internally assessed)

Unit 2 - Developing a marketing campaign (Controlled assessment)

Year 13

Unit 3 - Personal and business finance (Externally assessed)

Unit 27 - Work place in business (Combination of work based learning and internally assessed coursework)

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